The goal for this Hologramics business card was to build instant credibility when scouting new business. The holographic illusion market is very competitive, and largely based on presentation. This client wanted to beat his competitors in every way. Printing business cards on clear

plastic is very expensive, but that’s what makes it cool. Rarely does anyone flip the bill, and therefore it instantly stands out and resembles futuristic/technological thinking. Everybody carries paper business cards, but only Hologramics packs “plastic.”